AI for Video Editing: How One Startup Is Doing It

People get used to consuming and assimilating information quickly. For this, the information should be provided in the most simple, accessible, compressed form. Some people perceive new information well by ear, others learn it only visually. If you want to create effective and attractive content in the form of a video, then you cannot do without a video editor. Using the Magnifi AI video editor as an example, we will tell you how to do this. 

What Is the Purpose of the Magnifi Video Editor?

Magnifi is an AI-powered video editing tool that lets you work online and create videos using files from a library, for example, audio, photos, and graphics. Magnifi features are great for beginners and famous bloggers who use such services as Instagram, TikTok, and entrepreneurs who need content to promote a particular product or service.

Magnifi Editor has many important features and benefits that you should be aware of before you start using the program. If you understand the functionality of the service, then you will not have any problems using it.

How to Create a Video in the Editor?

When creating a new video, it is possible to select the screen orientation:

• Vertical
• Horizontal

Traditionally, the vertical orientation is used to post videos on social networks. More than 80% of users access Facebook or Instagram through apps on their smartphones. Vertical content works well because it scales correctly and the image quality remains high.

For placement on your own site or display at an offline event, you must select the horizontal orientation or the 1:1 option. You can create one video with different playback formats.

Another distinctive feature of Magnifi is that all registered users get access to a huge number of ready-made video templates, on the basis of which you can create your own exclusive content. You don’t need source files to edit the video, but if there are such files, they can also be quickly loaded into the program and added to the selected template.

The huge media library is constantly updated. If you need to create a presentation of your own brand to present it to the general public, all you need is a company logo for an effective, memorable video. You will only need to integrate it into the selected template, place other graphic and text materials, add sound to video and evaluate the result.

When creating a new video using these additional tools, you do not need to worry that the final result will be a template, similar to millions of other videos that are posted on the web every minute. You can edit the result, perform color correction, change the location of individual elements, remove or add a background. Some editing features are only available in paid versions, but using the free functionality, you can create exclusive content.

Benefits of Online Video Editing

The video editor works in an online format, you run it through a browser, and you get access to all the functionality of the system after registration. To make an account, you only need to provide an email address, choose a name, and come up with a password. This will take 1-2 minutes. No additional confirmation of the fact of registration is required.

There is no need to download a program or application, to take up the free memory of a computer device. All functions are available online. An additional advantage of this approach is that you are provided with a certain amount of storage in the cloud storage, where you can place ready-made or created videos.

You are not tied to a specific computer. Once you start video editing on your laptop at home, you can continue the process on your work computer at the office, and finish it on your tablet on the way home. There is no limit to the number of users who, with your consent, can access your video collaboration account.

Pros and Cons of an AI Video Editor Magnifi

Magnifi has many advantages:

• The ability to work with the service anytime and anywhere thanks to the use of cloud storage
• Ease of use of the editor functionality
• A lot of media files that can be used to create videos
• Sustainable technical support
• Affordable rates

There are also some cons:

• Sometimes the editor freezes if the Internet speed is not enough;
• The site is entirely in English. To understand the functionality and capabilities of the resource, you need to know this language at a basic level of proficiency or use the built-in automatic page translator. All leading browsers provide such features.

Wrapping Up

Magnifi’s AI-powered video editor is great for creating high-quality personal and commercial videos. The whole process goes online, without using computer resources, and the created content can be edited and saved in the cloud.